ERGOPACK Since inception Ergopack has focused on building presence in modern retail Organized retail grew at 39% CAGR’04 -08 in USD terms Set back in 2009: 36% YoY drop; resumed growth in 1H10 to 13% up YoY Share of non-food category in retail increased from 56% in 2004 to 66% in 2008 Total retail sales of USD 1.2k per capita still lagged those of USD 3.2k in Russia, USD 6.3k in Poland or USD 10.6k EU average Harder to displace entrenched players with direct relationships with retailers Ergopack products are present in ~10,000 retail points of sale Direct deliveries to 2,306 points of sale o Third-party distributors cover the other 8,000 points of o sale According to retail counterparties, Ergopack products are among 100 best selling Ergopack’s strategy has taken the company to a dominant position in organized retail where the company’s branded products retain an impressive 41% share of shelf -space 10
ERGOPACK Product Portfolio & Sales Strategy Delivers Superior Profitability Proprietary Distribution Network Is Unique For The Industry • Ergopack boasts the highest depth of Open processing and in-house value-added markets Sales via amongst domestic market players 5% direct distribution Whole- • Garbage bags category contributes 35% salers to gross profit 20% Experience in Managing Diversified Portfolio and Proven Ability to Add-On Disposable tableware Gloves 3% 4% Bath Garbage sponges bags 5% 29% Retail Food chains packaging 75% 10% Source: Company data Proprietary distribution system advantages (80% of Other sales): 15% Better client service and maximization of profits by keeping distributor’s margin Kitchen Cleaning sponges Strong focus on modern retail (21 national/ cloth 17% 49 regional retail chains including all 4 international 17% retail chains in Ukraine: Auchan, METRO, Billa, Source: Company data SPAR) Direct distribution model in combination with vertical integration assure price competitiveness and outstanding margins 9
ERGOPACK Milestones Continued Growth - Impressive growth of UAH sales - Healthy financial standing - Relocation into brown-field facility in Kyiv region - Mezzanine financing from EBRD 2009 - 2010 2006 - 2008 Expansion/ Focus on Efficiency - Growth funding provided by PE investor, EEGF 2001 - 2005 - Production capacity expansion - Launched polyethylene recycling line - Strong sales growth along with robust financial performance Manufacturing - Acquisition of production premises in Kyiv 1996 - 1999 - Launch of garbage bags and foam rubber products manufacturing - Opened eleven sales branches Distribution - Selling foam rubber products and garbage bags 5
ERGOPACK At a Glance Ergopack is a leading household disposables manufacturer and distributor in Ukraine Nationwide availability of products #1/ #2 player with approx. 30% market share Strong sales & profitability dynamics Growth despite crisis On track to exceed 2008 pre-crisis EBITDA in 2010 Consolidated Financial Results (GAAP) 2005 2006 2007 2008 2009 2010 Estimated un-Audited Audited Audited Audited Forecasted Sales, ' 000 USD 11 416 15 233 19 709 26 661 22 289 26 100 CAGR 33% CAGR Sales, ' 000 UAH 58 450 76 929 115 432 140 424 173 855 206 169 CAGR 21% CAGR EBITDA, ' 000 USD 1 645 1 218 1 986 4 453 4 373 5 086 Outperformed 14% 8% 10% 17% 20% 19% the market by EBIT, ' 000 USD 1 545 1 005 1 551 3 855 3 642 4 274 14% over 14% 7% 8% 14% 16% 16% 2008-2010 Net Income, ' 000 USD 813 596 733 (3 764) 2 499 2 126 7% 4% 4% -14% 11% 8% Organized retail turnover, UAH mln 94 300 130 000 175 122 243 898 229 855 276 747 7% CAGR 2 Source: Company data, State Statistics Committee
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