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Enabling the Internet of Everything with 3G The Internet of Everything The Next Era of Networking and Computing, Where Everything Is Intelligently Connected Family device layout. Think weve done in past. Add in printer, electric meter,


  1. Enabling the Internet of Everything with 3G

  2. The Internet of Everything The Next Era of Networking and Computing, Where Everything Is Intelligently Connected

  3. Family device layout. Think we’ve done in past. Add in printer, electric meter, security Multiple Radio Environment camera, EV charger WAN — LAN — PAN 3

  4. Interest Spanning a Number of Verticals CONSUMER TRANSPORTATION UTILITIES BUILDINGS ELECTRONICS TRACKING INDUSTRIAL AND RETAIL HEALTHCARE AND SECURITY MANUFACTURING 4

  5. Expanding Opportunities New Alternative Greater Revenue Business Operational Opportunities Models Efficiencies Improving Enhancing Reducing Products and Customer Costs Services Service 5

  6. Transforming the In-Car Experience + INFOTAINMENT NAVIGATION SAFETY AND MOBILE REAR-SEAT SERVCIES SERVICES SECUTRITY HOTSPOT ENTERTAINMENT 6

  7. Enabling Home Energy Management PV ARRAY APPLIANCES SMART METER WIRELESS HUB/GATEWAY PROGRAMMABLE ELECTRIC THERMOSTAT HOME o 70 VEHICLE AUTOMATION SYSTEM Cellular Network 7

  8. Transforming Health and Medicine WIRELESS IS PROFOUNDLY IMPACTING LIFE SCIENCES, MEDICINE AND CONSUMER HEALTH ECG, SMART BANDAGES BLOOD PRESSURE, PULSE, GLUCOMETER WEIGHT BODY COMPOSITION, ENVIRONMENTAL SENSORS SMART PILLS OR INTERNAL SENSORS PEDOMETER 8

  9. Industry Trends Are Aligning Modules and Sensors Regulatory Distributed Developments Computing INTERNET Applications Cellular OF and Networks EVERYTHING Services Service Wireless Delivery Carrier Platforms Involvement Low Connectivity Costs/Tariffs 9

  10. Strong Service Revenue Growth EU SERVICE REVENUES REPRESENT 40% OF WORLDWIDE SERVICE REVENUES $30 SERVICE REVENUES (US$ BILLIONS) Europe $25 Worldwide $20 $15 $10 $5 $0 2010 2015 Source: ABI, September 2010 10

  11. Cellular’s Role in the Internet of Everything Direct Field Service Connectivity Content Gateway Personnel Management Connectivity Platforms Customer Service SECURE IP NETWORK Concentrator Backhaul Direct Connectivity Application Consumers Smart Meter/ Management Platforms HAN Connectivity 11

  12. Future Proofing with 3G RAPIDLY DECLINING HARDWARE COSTS AND GREATER CAPABILITIES AND FLEXIBILITY ARE DRIVING USE 2G 3G LTE COVERAGE MODULE COST CONNECTIVITY COST (TBD) TOTAL COST OF OWNERSHIP (TCO) LOW LATENCY HIGH DATA RATES NETWORK CAPACITY LIFE CYCLE INTEGRATED GPS SECURITY IP-BASED ARCHITECTURE 12

  13. Lower TCO with Mobile Broadband Module Cost as % of TCO 6% UTILITIES TRANSPORT 5% PATIENT MONITORING 12% 2% INDUSTRIAL 6% DOMESTIC SECURITY 6% RETAIL CONSUMER/HOUSEHOLD 13% Source: Analyst Mason, 2010 13

  14. Today’s Device Choices Could Limit Operator’s Flexibility COST OF REPLACING 2G MODULES FOR TYPICAL W. EUROPEAN OPERATOR* DECOMMISSIONING 2G NETWORK IN 2020 $250 Industry Continues to Use $200 2G Modules USD MILLIONS $150 Industry Adopts 3G Modules for $100 Long-Service Devices $50 $0 *Defined as having 10 million traditional subscribers. Source: Analyst Mason, 2010

  15. Enabling Greater Flexibility with Multimode ONE DEVICE, MULTIPLE CARRIERS AND NETWORK TECHNOLOGIES • Enhance coverage and reliability by leveraging overlapping networks • Fallback to previous generation technologies • Improve asset lifespan Multimode Carrier B 4G 3G 2G Multimode enabled assets 15

  16. Growing Emphasis on M2M 16

  17. Expanding Use of 3G Embedded Solutions Note : 3G includes CDMA2000 1X, EV-DO, WCDMA and HSPA technologies 17

  18. New Device Categories and User Experiences 18

  19. M2M Heritage Qualcomm has been a leading provider of commercial telematics services and solutions to the transportation industry for more than 20 years

  20. Enabling the Internet of Everything Ecosystem PERSONAL AREA AND WIDE AREA LOCAL AREA P2P SOLUTIONS NETWORK SOLUTIONS NETWORK SOLUTIONS • Cellular • WLAN • Bluetooth • WiGig (802.11ad) Mobile Station Modems (MSM) 802.11n Single-Chip Solutions (QSC) 802.11ac • Alljoyn • Powerline (PLC) Mobile Data Modems (MDM) Ad-hoc P2P solution Gobi Reference Design IEEE 1901 • Skifta Snapdragon (QSD) Homeplug certified Streaming from smartphones • Passive Optical Network to DLNA-certified products • Ethernet (PON) • Direct Connect 802.3az-2010 802.3ah Wi-Fi Direct compliant GPS QUALCOMM HAS A BROAD ARRAY OF TECHNOLOGIES AND SOLUTIONS THAT ARE HELPING TO DRIVE THE INTERNET OF EVERYTHING FORWARD 20

  21. Qualcomm-Enabled M2M Module Database • Searchable database of Qualcomm-enabled M2M modules • Contains 70+ modules from more than 10 OEMs • Includes specs and module vendors contact details http://www.m2msearch.com/ 21

  22. Thank You

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