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CRM and Address Quality Do you know how good your address data is? - PowerPoint PPT Presentation

CRM and Address Quality Do you know how good your address data is? Major software Merger CRM database merger Service and Forecasting Large budgeting involved Major Software Initial Analysis Merger CRM 6 million


  1. CRM and Address Quality

  2. Do you know how good your address data is?

  3. Major software Merger • CRM database merger • Service and Forecasting • Large budgeting involved

  4. Major Software Initial Analysis Merger • CRM • 6 million database duplicated merger customers • Service and • Duplicates Forecasting manually detected • Large budgeting • Address involved picked as identifier

  5. Major Software Initial Analysis Using Loqate Merger • CRM • 6 million • 2 million database duplicated more merger customers duplicates detected • Service and • Duplicates Forecasting manually • Huge detected potential • Large losses budgeting • Address avoided involved picked as identifier

  6. CRM information sources Imported from multiple sources with conflicting formats Manually entered by rushed and pressured users Migrated or distributed between incompatible platforms Duplicated from multiple sources

  7. Sources of Errors • Lack of awareness of address formats People • Lack of concern and diligence • Global reach of systems Processes • Mergers, acquisitions, combinations, downsizing • Global postal address variations Policies • 248 countries, 10,000 languages, and 130 different address formats

  8. Do you know the financial impact?

  9. The Financials of User Experience Customers have very high expectations of service • 4 times more likely to defect to a competitor if the problem is service-related versus price- or product-related Extending the wallet share is critical • Probability of sales to a repeat customer is 70% • Probability of sales to a new prospect is 5-20% Customer purchases increase along with their satisfaction • $52.50 average purchase for repeat customers vs $24.50 for first time buyers

  10. Example E-commerce Merchandise delivery is critical E-commerce margins are too low to absorb the risk Selecting the right delivery service can save millions Bad experiences ruin customer relationships

  11. Average online order value: $47 Yearly customer purchase value: $300 91% of unhappy customers leave without complaining Losing a $100 order could cost $700 in lost wallet share

  12. Example Contact Centers Incorrect addresses affect all downstream functions Average Contact Center operator Up against a quota Unfamiliar with local and international address formats No initial or downstream address quality checks

  13. Technicians dispatched to wrong address, months after subscription 49% of customers complain online for late service 27% move to a competitor $85 service fee wasted, and $330 per lost customer annually

  14. The Intangibles of User Experience Customers are more geographically distributed than ever before • International business on a steady rise Angry customers will complain online • One dissatisfied customer can dissuade 9-15 potential customers through online reviews 70% of buying experiences based on perception of service • 55% of customers would pay extra to guarantee a better service

  15. Loqate improves user experience Address Address Transliteration Verification Powersearch

  16. Address Verify Standardize and cleanse address data to improve service and avoid costly mistakes Leader in global address verification: Understand the quality and accuracy of your addresses Normalize address input Verify the addresses that are valid Correct the invalid addresses

  17. 741 Muntan View Rd Ste 4 SD 57702 USA NEXT

  18. 741 Muntan View Rd Ste 4 SD 57702 USA NEXT 741 Mountain View Road Suite 4 Rapid City SD 57702-2539 USA

  19. 741 Muntan View Rd Ste 4 SD 57702 USA By correcting the street name, adding the city and the Postcode+4, we guarantee proper delivery NEXT 741 Mountain View Road Suite 4 Rapid City SD 57702-2539 USA

  20. Address Powersearch Improve efficiency and customer service using our fast and accurate address autocomplete Unparalleled speed and accuracy: Data validated upon entry International coverage Up to 80% keystroke reduction High performance search

  21. Address Powersearch

  22. Transliteration 200433 Phonetic conversion between 上海市上海市杨浦 Latin and 9 alphabets 区黄兴路 1729 Improve service to customers internationally 1729 HuangXingLu Expand the borders of your Yangpuqu business beyond North 200433 Shanghai America and Western Europe

  23. To: Kamogawa Genji 6-1-8 TSUKIMINO YAMATO-SHI KANAGAWA 242-0002 YAMATO-SHI KANAGAWA 242-0002 Japan SUBMIT

  24. 242-0002 鴨川 神奈川県大 源氏 和市つきみ 野 6-1-8

  25. Benefits of Loqate Reduce parcel delivery errors Avoid losses and deteriorating customer relationships Improve your knowledge of your customers Provide customized and localized service Keep your data up to date Loqate reference data upgraded regularly, with new data added at every release Maintain and improve valuable relationships Improve user experience by avoiding common pitfalls

  26. Why Loqate? Unsurpassed Global Coverage Breadth and depth - Reference data for 240+ countries Multiple address and geocode data sources for many countries Timeliness of data acquisition and refresh Robust Parsing and Validation Corrects misplaced data in wrong fields Unhindered by extraneous non address and junk data Fast and Responsive 4 major releases per year New data constantly acquired upon customer requests Total company focus on address verification

  27. Honesty in Reporting 1111 Bayhill Drive, San Bruno, CA 94066 USA V 4 4 4 4 - I 4 4 4 4 - P 6 - 1 0 0 Matchscore Postcode Verification Parsing Accuracy Verification Code Not all addresses can be validated to the same extent Loqate tells you exactly how reliable and accurate each address is

  28. Loqate options Local Install Quick and easy installation Platform independent Easily integrated into applications Flexible license pricing for unlimited usage Cloud 300+ batch addresses cleansed by second Flexible pre-paid pricing Constant performance improvement

  29. John Stewart CEO See More. Share More. Sell More. results@cloudbilt.com 866.547.8016

  30. See More. Share More. Sell More. results@cloudbilt.com 866.547.8016

  31. Available May 1 st on the Salesforce AppExchange See More. Share More. Sell More. results@cloudbilt.com 866.547.8016

  32. 999 BAKER WAY STE 320 SAN MATEO CA 94404-1566 loqate.com | everythinglocation.com | lqt.me

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