COUNCIL ON WATERSHED MANAGEMENT MEETING September 25, 2018 W O R K I N G T O G E T H E R F O R S U S T A I N A B I L I T Y A N D R E S I L I E N C E
Agenda • Approval of Minutes • Welcome and Background • Technical Advisory Group Updates • Ouachita Strong Presentation • Public Comment • Council Discussion & Approvals • Closing 2 L O U I S I A N A W A T E R S H E D I N I T I A T I V E W O R K I N G T O G E T H E R F O R S U S T A I N A B I L I T Y A N D R E S I L I E N C E
Approval of Minutes August 15, 2018 Meeting Minutes 3 L O U I S I A N A W A T E R S H E D I N I T I A T I V E W O R K I N G T O G E T H E R F O R S U S T A I N A B I L I T Y A N D R E S I L I E N C E
MISSION Reduce flood risk and improve LOUI SI ANA WATE R S H E D floodplain management across the state, including through I NI TI ATI VE maximizing the natural and beneficial functions of the floodplain 4 L O U I S I A N A W A T E R S H E D I N I T I A T I V E W O R K I N G T O G E T H E R F O R S U S T A I N A B I L I T Y A N D R E S I L I E N C E
BACKGROUND Why Watershed? 5 L O U I S I A N A W A T E R S H E D I N I T I A T I V E W O R K I N G T O G E T H E R F O R S U S T A I N A B I L I T Y A N D R E S I L I E N C E
BACKGROUND Timeline Phase I Phase II Phase III Late 2017-2018 2018-2019 2019+ • Roadmap created with • Initial implementation • Final framework and preliminary findings and framework full implementation refinement 6 L O U I S I A N A W A T E R S H E D I N I T I A T I V E W O R K I N G T O G E T H E R F O R S U S T A I N A B I L I T Y A N D R E S I L I E N C E
BACKGROUND Decision-making Structure The Council is supported by Technical Advisory Groups who ensure integration of stakeholder input and transparency of process 7 L O U I S I A N A W A T E R S H E D I N I T I A T I V E W O R K I N G T O G E T H E R F O R S U S T A I N A B I L I T Y A N D R E S I L I E N C E
BACKGROUND Engagement Paradigm Engagement, outreach, and program transparency needs Our success will rely on input from national, state, local, non- Public Relations / Engagement Advisory Committee governmental, private sector, Technical and coordination support academic, and citizen Technical Advisory Committees stakeholders Programmatic and technical needs W O R K I N G T O G E T H E R F O R S U S T A I N A B I L I T Y A N D R E S I L I E N C E
Technical Advisory Group Updates 9 L O U I S I A N A W A T E R S H E D I N I T I A T I V E W O R K I N G T O G E T H E R F O R S U S T A I N A B I L I T Y A N D R E S I L I E N C E
Working Group Members Key Roles Sam Martin CPRA • Inform the development of the Program Danica Adams OCD • Help meet the objectives of the Program and directives of Jeffrey Giering GOHSEP the Council Pat Landry DOTD • Support funding alignment Matt Weigel LDWF • Track, document, and communicate progress, projects, and budget of the Program • Ensure internal alignment and vertical and horizontal integration of clear objectives, actions, and messaging from the Program 10 L O U I S I A N A W A T E R S H E D I N I T I A T I V E W O R K I N G T O G E T H E R F O R S U S T A I N A B I L I T Y A N D R E S I L I E N C E
Working Group Update Orders of Business Completed Initial budget • • Identify key Initiative documentation Schedule through end of year • • Alignment activities: Develop model agreement for • inter-agency staffing • Identify every program that could be impacted by the File management structure • Program FRRP assessment outcomes • • Identify existing related program gaps TAGs plans • PR TAG coordination • • Identify opportunities for fund source alignment Confirm TAG initial process • • Identify opportunities for alignment of existing agency Build consensus around • plans expectations for the Data, Policy, Projects, and Engagement TAGs 11 L O U I S I A N A W A T E R S H E D I N I T I A T I V E W O R K I N G T O G E T H E R F O R S U S T A I N A B I L I T Y A N D R E S I L I E N C E
Discussion Topics Regional hiring Initial program Alignment with the strategy metrics Initiative 12 L O U I S I A N A W A T E R S H E D I N I T I A T I V E W O R K I N G T O G E T H E R F O R S U S T A I N A B I L I T Y A N D R E S I L I E N C E
Engagement TAG Overview Members Mission • Leverage the knowledge of diverse stakeholders, both in and out of Jeffrey Giering GOHSEP state, to inform Louisiana Watershed Initiative efforts Cindy O’Neal DOTD • Provide support to state agencies and TAGs to ensure outreach and Mike Steele GOHSEP engagement efforts through the Initiative remain coordinated and Toye Taylor Gov. Office collaborative in nature Sandra Gunner OCD • Support the development of engagement strategies developed by other TAGs as they seek to answer specific questions about the Initiative that may involve or impact distinct stakeholders or stakeholder groups 13 L O U I S I A N A W A T E R S H E D I N I T I A T I V E W O R K I N G T O G E T H E R F O R S U S T A I N A B I L I T Y A N D R E S I L I E N C E
Interstate Summits January 14, 2018 - February 1, 2019 • Potential states include Colorado Minnesota, Florida, King County, Washington, and others as identified • FEMA will provide invitational travel for (3) states • GOSHEP is currently conducting preliminary phone interviews to identify initiatives relative to relevant proposed elements in Louisiana 14 L O U I S I A N A W A T E R S H E D I N I T I A T I V E W O R K I N G T O G E T H E R F O R S U S T A I N A B I L I T Y A N D R E S I L I E N C E
Louisiana Watershed Initiative Exchange • Regional coordination with support from the state's regional planning commissions • Briefings with state associations • Letter directly to elected officials and their staff • Email communication with key stakeholders throughout the state • Press release to build awareness in local communities 15 L O U I S I A N A W A T E R S H E D I N I T I A T I V E W O R K I N G T O G E T H E R F O R S U S T A I N A B I L I T Y A N D R E S I L I E N C E
Statewide Outreach Oct. 17 Oct. 18 Oct. 8 Lafayette Oct. 16 Monroe Shreveport / Alexandria Bossier Oct 23 Nov. 7 Nov. 14 Nov. 15 Baton Houma / Northshore Rouge Lake Charles Thibodaux 16 L O U I S I A N A W A T E R S H E D I N I T I A T I V E W O R K I N G T O G E T H E R F O R S U S T A I N A B I L I T Y A N D R E S I L I E N C E
Public Relations TAG Overview Members Mission • Provide timely, true, digestible information regarding the Jeffrey Giering GOSHEP Council for Watershed Management and the Louisiana Anne Hawes CPRA Watershed Initiative to media outlets Rodney Mallett DOTD • Proactively communicate the progress of the Council and Mike Steele GOHSEP the Initiative Ed Pratt LDWF • Increase public awareness and knowledge of necessary Marvin McGraw OCD watershed-based floodplain management measures 17 L O U I S I A N A W A T E R S H E D I N I T I A T I V E W O R K I N G T O G E T H E R F O R S U S T A I N A B I L I T Y A N D R E S I L I E N C E
Public Relations TAG Overview Initial Orders of Business Initial Milestones 8/15/2018 TAG Plan • Watershed Initiative website 9/25/2018 Website Launch • Social media plan and presence • Watershed Initiative Exchange exchange • Near and long-term public relations and program engagement plan (in coordination with Engagement TAG) 18 L O U I S I A N A W A T E R S H E D I N I T I A T I V E W O R K I N G T O G E T H E R F O R S U S T A I N A B I L I T Y A N D R E S I L I E N C E
Watershed Initiative Website Update http://watershed.la.gov 19 L O U I S I A N A W A T E R S H E D I N I T I A T I V E W O R K I N G T O G E T H E R F O R S U S T A I N A B I L I T Y A N D R E S I L I E N C E
Communications Strategies (Near-Term) • Brand standards to support consistency in communications and messaging • Website with easy and direct access to information, resources, and upcoming meetings • Email communication with elected officials, community stakeholders, and others on program developments or meetings • Press releases to drive media awareness and citizen or stakeholder participation throughout the state • Social media presence (Facebook/Twitter - @lawatershed) to disseminate information in real-time, supported by coordinated content sharing by all state agency public information officers (PR TAG) • Dedicated email address for coordinated correspondence and communication about the program – watershed@la.gov • Active and ongoing coordination across all PR TAG members to ensure accurate information is communicated and updates on related programs are coordinated 20 L O U I S I A N A W A T E R S H E D I N I T I A T I V E W O R K I N G T O G E T H E R F O R S U S T A I N A B I L I T Y A N D R E S I L I E N C E
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