Performance 2018 & Company Strategy 2019 11 March 2019
AGENDA 1. Financial Performance 2018 2. International Market 3. Company Direction 2019 4. Domestic Market Transformation -Danone Sappe Beverages Co., Ltd. 2
1. Financial Performance 2018 3
Revenue Breakdown 35 32 32 32 36 38 36 40 60 62 65 64 64 68 % 68 % 68 % % % % % % % % % % % % % % (THB mm) 2,687.3 2,582.9 2,712.5 2,826.9 2,497.1 2,687.3 2,826.9 2,895.1 3,000.0 25.0% 68.2 20.0% 2,500.0 15.0% 1,923.0 1,923.0 1,923.0 1,708.7 2,000.0 1,754.2 10.0% 1,708.7 5.2% 1,538.5 5.0% 1,538.8 7.7% 5.0% 7.6% 5.2% 1,500.0 0.0% -0.9% 1,000.0 -5.0% -10.0% 1,044.4 500.0 978.7 978.7 958.3 958.3 903.8 903.8 903.8 -15.0% - -20.0% 2015 2016 2017 2018 2016 (Deconsol.) 2017 2018 2018 (FX Adjusted) Domestic Sale Export Sale Adj. FX % Growth 4
Net Profit Margin (THB mm) 5
Cost of Goods Sold by Quarters % COGS Without FX impact %COGS would be at 62.2%, %COGS rose from FX by 1.5% %COGS rose from PET Resin by 1.04 % 6
Selling Expenses (THB mm) 8
Admin Expenses (THB mm) 9
Our Portfolio Production Categories Description Key Brands Sale Structure 2018 Total Sales : THB 2,826.9 MB “Coconut Juicy Pudding” nam hom frozen pudding mixed with young coconut flesh Healthier Snack Beauti Jelly in pouch “ Zea MaX ” the real fish snack 90 % from real fish 10
Geographical Overview Sale structure by geography Europe 2018 Total Sales : THB 2,826.9 MB Indonesia Asia “We derive our sale from more than 91 countries around the world” 11
All Coco 2018 Outlook 1% Sales by BUs Millions 2018 2017 %YoY INCOME Revenue from sales of goods 347,131,910 344,276,015 1% Other incomes 957,879 4,382,671 -78% TOTAL INCOME 348,089,789 348,658,686 0% EXPENSES Costs of sales 290,030,330 275,554,896 5% Selling expenses 29,332,251 28,495,900 3% Administrative expenses 23,167,425 32,702,817 -29% TOTAL EXPENSES 346,156,361 343,191,222 1% Profit (loss) before income tax expense 1,933,427 5,467,463 -65% Tax expenses 1,727,938 2,643,358 -35% Profit (loss) for the year 205,489 2,824,105 -93% Industrial Sales Volume Tons In 2018 average coconut price was decreased -25% YoY 12
2. International Business 13
Top Line Growth by Regions America & EU +10% ME & Other - 2% Asia +15% Thailand -3% 14
International Business Strategy 2018 Sales value growth by +10% YoY (+14% YoY FX adjusted) CAGR growth by +10% (2013-2018) 2019 GROWTH TARGET by +10% YoY 15
3. Company Direction 2019 16
Company Direction 201 9 O u r p u r p o s e . W H Y w e d o w h a t w e d o … เติบโตด้วยนวัตกรรม ท ำด้วยควำมสุข Innovate to GROW, Innovate to WIN. 17
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In House 2018 NPDs Launched Beauti Jelly Zeamax Mogu Maxtive Collagen, Fiber, Camomile Original, Tomyum, Spicy Mix Macaron, Black Currant, Soursop, Grapefruit Preaw All Day Slimming Coffee Aloe Vera Beauti Acna Gumi Macaron Shootz Mocha & Chafe Melon & Strawberry 19
Tracks of Innothink Merge and Acquisition (M&A) In House Inno Studio 20
In House No. of NPD PIPELINE 2019 20 18 15 21
Collaboration NPDs Launched 2019 22
Inno Studio MeVative Me มี เวทีฟ THAI AI LOCAL AL GOODNE DNESS SS Source from small 100 % Real Shrimp High natural Calcium New Snacking Experience It is Healthier and nutrients Deliciously can't stop! Community Enterprise snack GLOBAL GAP STANDARD The Worldwide Standard for Good Agricultural Practices SPECIFIC PLANTING (GEOGRAPHICAL INDICATION, GI) 23
Awards รางวัลแห่งความภาคภูมิใจของพวกเราชาวเซ็ปเป ้ Selection China Finalist China Selection Paris 24
4. Domestic Business Transformation 25
Overall Beverage Market 2018 HIGHLIGHT Sales value growth by +3%, while beverage mkt flat Total Thailand - 2018 Total Thailand - 2018 2018 HIGHLIGHT Sales value growth by +3%, while beverage mkt flat 26
Danone Brands Portfolio Essential Dairy and Advanced Medical Waters Early Life Nutrition Plant-Based Products Nutrition 28
THAILAND Shareholding proportion sappe is a co-packer and a distributor, in charge of manufacturing and distributing of joint venture company products 29
Collaboration Co - development THAI Co development of new products to better serve local & international markets through strong global consumer insights analysis, R&D and marketing strategies. Migrate Danone's existing products to Thai market THAILAND 30
The Landing of China 2003 Hongkong 2016 Thailand 2019 Philippines 2015 Indonesia 2005 31
How does B’LUE Thailand look like? Cap Type Wide bottle neck for large refreshing gulps full of flavour Bottle Iconic and premium bottle shape with ergonomic grip Transparent bottle Label Communications Transformer symbol to express the fusion of water and fruit Vitamin Icon to highlight functionality Healthier Choice Logo 32
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More than 90% of consumer intent to buy at 25 THB Single bottle (24x500ml) Net Content: 500 ml. COOL CALAMANSI POSITIVE PEAR PLAYFUL PEACH Refreshes you right away and you feel alert of possibilities in life, it gives you Refreshes your Body and mind to get coolness. Makes you realize that life has more to ready and get fueled with positive offer. So go on, and enjoy life because power. isn’t that what it’s all about? 34
#Everyday #AllDay #MoreThanWater 35
Q&A Innovative Spirit 36
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