- Case Study of DBS Saket Saith DBS is one of the leading - PowerPoint PPT Presentation

The Rise of Invisible Banking - Case Study of DBS Saket Saith

DBS is one of the leading financial services group in Asia Largest bank in South-East Asia with over 280 branches in 18 markets Market leader in Singapore  Growing presence in Asia  24,000 staff with over 40 nationalities  Credit ratings of AA-/Aa1 / AA-  Digital channel share of retail products of 43% 1  AI-driven virtual assistant processes >80% of  queries 1 1 As of December 31, 2016 2 As of March 21, 2017 3 Ratings for DBS Bank Ltd. Source: Company Website and Presentations

In the digital era, consumers’ ability to access information and make choices has changed dramatically, and new technologies are revolutionizing our way of life. To remain relevant, we need to continuously innovate. Piyush Gupta, CEO, DBS Jan. 2014

2018 1994 Banking is necessary, but banks are not We are still here… Bill Gates, 1994

Embed ourselves in Customer journeys Be Digital to the core Transform into a 24,000 startup

Make banking ‘invisible’ (1) My Everyday Life & Goals My Utilities My Pension My Child’s Education My Entertainment Fast. Cards CASA TD My (2) My Finance Simple. Shopping Payments Insurance My Car (3) My Way Smart. Loans Investments Mortgages My Travel My Wedding My Health My House My Transport My Education Everyday needs Life goals

Globalization of Platform Giants BIG TECH BANKS

Make banking ‘invisible’ Start-ups unbundling banking

API Consumer Request API Provider What is an API? Data Your App Their App a standard way for one app and (application) to interface with another to get access to its data and / or functionality How does it work? BANK CUSTOMER Fintech API Bank Platforms Platform Platform and Apps Publishing, Core Bank Managing managing, Services Customer securing, Experience monitoring, monetizing

Evolution of API strategy Internal Partner Ecosystem APIs APIs APIs Branding Data Operational Efficiencies New Business Opportunities   Positive branding as market New inflows of data   Build applications faster and cheaper Open innovation to create new revenue  Opportunities of leveraging leaders in API   Third parties co-create new products and Easy integration of new technology  data as a commodity i.e. Allow third parties to  Exposure of internal systems and services elevate their experiences anonymized data as a  New channels for customer acquisition, data in a controlled manner revenue source for DBS customers transaction and engagement

Banking as a Solar System (1) My Everyday Life & Goals My Utilities My Pension My Child’s Education My Entertainment (2) My Finance Cards CASA TD My Shopping My Car Payments Insurance (3) My Way Loans Investments Mortgages My Travel My Wedding My Health My House My Transport My Education Everyday needs Life goals

You can’t do it alone...

The whole internet is becoming a playground

We should be everywhere where our customers are!

180+ 180 We are already live!

Make banking ‘invisible’ (1) My Everyday Life & Goals Fast. My Utilities My Pension My Child’s Education My Entertainment Simple. (2) My Finance Cards CASA TD My Smart. Shopping My Car Payments Insurance (3) My Way Loans Investments Mortgages My Travel My Wedding My Health My House My Transport My Education Everyday needs Life goals