Bitcoin is a new technology that can be used as a payment network and digital currency The image cannot be displayed. Your computer may not have enough memory to open the image, or the image may have been corrupted. Restart your computer, and then open the file again. If the red x still appears, you may have to delete the image and then insert it again. Bitcoin is simultaneously a protocol , Card networks Bitcoin network Bitcoin advantage payment network, and digital currency Centralized regional Distributed global network Immune to country- Network networks controlled by that process and verify specific sanctions structure Originally proposed as a concept in large companies transactions (e.g. Russia-Visa) 2008; the Bitcoin network was launched Transactions routed via Transactions routed and in 2009 Routing & Lower transaction costs , 3 rd party intermediaries, settled near-instantly , settlement faster settlement multi-day settlement peer-to-peer , like cash By end of 2014, there were an estimated 5 million consumers and 80,000+ Payment Pull payments, Push payments, Reduced fraud merchants using bitcoin worldwide � model reversible non-reversible and chargeback risk Bitcoin network use is at an all-time high, Global community of with 100,000 transactions per day developers – innovate at Technology Proprietary Open source the speed of the Internet Bitcoin terminology B itcoin — refers to the transaction b itcoin — (BTC) native unit of Bitcoin blockchain — a distributed, public mining — process by which Bitcoin network; can be used for non-currency network; fixed number of 21 million BTC ledger where all bitcoin transactions network transactions are verified applications; transactions are sent as will ever be created over next 100 years; (and balances) are permanently through advanced cryptography and bitcoin; all transactions are recorded each BTC divisible into 100 million units; recorded; security and authenticity of the specialized computer hardware pseudonymously on a distributed, public BTC-USD price fluctuates with supply blockchain are ensured by economically (“miners”); fixed rate of new bitcoin is ledger known as the blockchain and demand self-interested “miners” created (“mined”) during this process 2 �
Who we are 3 �
� � � Coinbase is the world’s premier bitcoin company Experienced Team Market Leadership Coinbase’s 100+ employees bring Coinbase currently hosts over � experience from global leaders in 2.1 million consumer wallet accounts � commerce, payments, and technology � and serves 38,000 business partners � 4 �
Coinbase is the simplest way to buy, sell, store and spend bitcoin 5 �
Coinbase is backed by the world’s premier venture capital firms, with over $31M in funding raised to date “Bitcoin offers a sweeping vista of opportunity to reimagine how the financial system can and should work in the Internet era.” � Marc Andreessen, General Partner at Andreessen Horowitz � 6 �
Coinbase is the market leader across multiple dimensions Consumer Wallets Strategic Partnerships Geographic Coverage • 2,100,000 consumer wallets � • 10 billion-dollar merchants � • 700,000,000 population served � • 10x year-over-year growth � • 6 premier partners � • 19 countries launched � • #1 consumer deposits � • #1 technical infrastructure � • #1 international expansion � 7 �
Coinbase is committed to making bitcoin safe and easy to use by building strong relationships with banks and regulators “Coinbase has a very strong team and we have been encouraged with their approach to risk management and how carefully they manage sensitive issues.” � Andres Kitter, Head of Retail Banking, LHV Bank � 8 �
� Coinbase has a world-class compliance and fraud prevention team Compliance Program Overview Martine Niejadlik Chief Compliance Officer � • FinCEN-registered money services business � 20+ years experience from eBay/PayPal, � Amazon, FICO and Boku � • Strong relationship with NY DFS � • NACHA compliance for 2+ years � John Kothanek Director of Investigations � • Retains Paul Hastings as regulatory counsel � 15+ years experience from eBay/PayPal and Obopay (OFAC/AML) � • Worked with Promontory Financial Group to draft BSA/AML program � Juan Zarate • Participant in 314(b) � Advisor � Fmr. Assistant Secretary of the Treasury for • Stellar reputation with federal law enforcement � Terrorist Financing and Financial Crimes and Advisor to HSBC’s AML committee � 9 �
� � � Customers must complete an extensive ID verification process before buying or selling bitcoin Coinbase US KYC Program Level 0 Level 1 Level 2 • Email address � • US bank account � • Home address, including Required information � provided by user � country � • Full name (inputted at user • Phone confirmed by text • Date of birth � terms screen) � message / 2-factor authentication � • “Out-of-wallet” questions • Accepted user terms � (based on credit history) � • Country (based on IP • Social security number � address) � • Passport or driver’s license � • Complete a purchase and wait 30 days � Daily bitcoin buy limit � $0 USD � up to $3,000 USD � up to $50,000 USD � Daily bitcoin sell limit � $0 USD � up to $3,000 USD � up to $50,000 USD � In the US, Coinbase is partnered with Silicon Valley Bank for the ability to let consumers and merchants to buy and sell bitcoin over the ACH network with US-based bank accounts 10 �
Coinbase has established itself as the most trusted company in Bitcoin “A good consumer wallet that delivers a good buying experience is really critical. We also wanted a reputable player solving for compliance issues. Coinbase is out in front of the pack on both.” – Bill Ready, Chief Executive O ffi cer, PayPal’s Braintree unit � “Coinbase has the largest e-commerce presence and the largest customers. As we started dipping our toe in the water, Coinbase was the natural choice for us” – Michael Gulmann , VP of Global Product, Expedia “As a bitcoin payment processor, Coinbase will help Dish make the payment experience easy for our customers and make it easy for Dish to receive immediate credit in dollars” – Bernie Han , Chief Operating O ffi cer, DISH Network 11 �
Trends in the Bitcoin space 12 �
� � Bitcoin adoption is growing exponentially in developed markets � Coinbase User Base � Coinbase User Distribution 1,600,000 � 1,200,000 � 800,000 � 400,000 � 0 � Jun. 2012 � Aug. 2014 � >50% of Coinbase account There are more than 2.1M holders are located in the US � Coinbase users today � 13 �
� � Bitcoin use is particularly high among middle-aged males – and increasingly as a store of value � Coinbase User Demographics � Average Account Holdings � 100% � Female � 50% � 12% � 18% � Male � 25% � >$200 29% � 8% � 80% � 9% � 40% � 11% � 5% � 12% � $40-$200 60% � 30% � 4% � 40% � 80% � 20% � 2% � 73% � 34% � 64% � 59% � <$40 25% � 1% � 20% � 10% � 16% � 8% � 0% � 0% � 18-24 � 25-34 � 35-44 � 45-54 � Jun. � Jul. � Aug. � Sep. � Age Group � 2014 USD Value � 14 �
� � Bitcoin users fall into 4 general categories � Technologist � Gold 2.0 � Savvy Consumer � Gamer � 40% � 100% � 100% � Accounts >$200 in BTC � Accounts >$200 in BTC 35+ � Non-Gaming � 80% � 80% � 33% � 30% � 40% � 60% � 60% � 20% � 18 - 34 � Gaming � 40% � 40% � 67% � 60% � 10% � 20% � 20% � 0% � 0% � 0% � Jun. � Jul. � Aug. � Sep. � Coinbase Users by Age � Coinbase Orders, Aug.14 � 40% of all Coinbase users Coinbase accounts with Two-thirds of Coinbase 60% of Coinbase user are from the US tech >$200 increased 146% users are savvy young purchases were with video corridors: California, New June through September adults � game companies � York, & Texas � 2014 � 15 �
� � Coinbase merchant USD volumes have continued to increase, independent of bitcoin price changes � 16 �
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