Business Schools In the Economic And Social Value Chain Daniel F. Muzyka, Dean RBC Financial Group Professor of Entrepreneurship Agenda Introduction Challenges Analysis Requirements Examples Summary THE UNIVERSITY OF BRITISH COLUMBIA
Introduction It was the best of times, it was the worst of times, it was the age of wisdom, it was the age of foolishness, it was the epoch of belief, it was the epoch of incredulity . . . Charles Dickens, A Tale of Two Cities THE UNIVERSITY OF BRITISH COLUMBIA Agenda Introduction Challenges Analysis Requirements Examples Summary THE UNIVERSITY OF BRITISH COLUMBIA
Challenges Areas of Criticism Performance Models Completeness Relevance Adaptability Substitutes Responsibility Value Added THE UNIVERSITY OF BRITISH COLUMBIA Challenges Questions Are our learning and training models actually tied to professional needs? Are our models methodologically robust or in practice in a complex world? Do we sufficiently recognize human vs. rational behaviour? Is our ability to adapt our ideas to changing reality impeded by our decision models? Do we really take responsibility for our ideas? THE UNIVERSITY OF BRITISH COLUMBIA
Challenges With Multiple Constraints…. Limited resources Increased marketing challenges Growing rankings (conformity) pressure Strong faculty orthodoxy Strengthening intellectual rigidity Constraints on methodology: physics envy THE UNIVERSITY OF BRITISH COLUMBIA Challenges You cannot hope to build a better world without improving the individuals. To that end each of us must work for his own improvement, and at the same time share a general responsibility for all humanity, our particular duty being to aid those to whom we think we can be most useful. Marie Curie THE UNIVERSITY OF BRITISH COLUMBIA
Agenda Introduction Challenges Analysis Requirements Examples Summary THE UNIVERSITY OF BRITISH COLUMBIA Analysis We need to ….. Enhance our dialogue with “practice” Find ways to add more value Participate in more domains Broaden our learning models Tackle larger and more complex issues Be part of “the solution”: A part not apart from the business and social value chains THE UNIVERSITY OF BRITISH COLUMBIA
Analysis Earth Society Business Schools Business Government THE UNIVERSITY OF BRITISH COLUMBIA Analysis Activity Challenge Centricity World Domain Stakeholders Interdisciplinary Disciplinary Campus Theory People Participation Modalities THE UNIVERSITY OF BRITISH COLUMBIA
Analysis Traditional Business School Centricity World Domain Stakeholders Interdisciplinary Disciplinary Campus Theory People Participation Modalities THE UNIVERSITY OF BRITISH COLUMBIA Agenda Introduction Challenges Analysis Requirements Examples Summary THE UNIVERSITY OF BRITISH COLUMBIA
Requirements Is it Business or Strategy: Management (?) Definition of value Opportunity search models Goals and missions Resource definition and allocation Partnerships and alliances: Intensity Breadth and diversity THE UNIVERSITY OF BRITISH COLUMBIA Requirements Interfaces: Diversity of knowledge interfaces Communication intensity, content and style Faculty and staff: Diversity of people and contracts Diverse relationship and management models Appropriate evaluation and incentive schemes THE UNIVERSITY OF BRITISH COLUMBIA
Requirements Research and learning models: Diversity Perspective Realization of complexity Behavioural Orientation Technological support THE UNIVERSITY OF BRITISH COLUMBIA Requirements Programs and participants: Nature Models Resources: Seed capital Organizational slack Diverse sources THE UNIVERSITY OF BRITISH COLUMBIA
Agenda Introduction Challenges Analysis Requirements Examples Summary THE UNIVERSITY OF BRITISH COLUMBIA Examples: About Sauder Fresh Perspectives Brand Essence -State Inspirational -Research oriented Creative Rigorous -Full service Collegial Action-oriented Culture Always challenging assumptions Leading edge research & profs Innovative teaching programs Small class sizes International location (Asia meets N. America) Diverse, multicultural community Reasons to Believe Exceptionally high calibre of students and faculty Blending a diverse and collegial culture with foundational learning, the Sauder School of Business cultivates future business leaders who are creative, action-oriented problem solvers Positioning THE UNIVERSITY OF BRITISH COLUMBIA
Examples Faculty Advisory Board: Active and directed Task forces Research Centres: Practitioner advisory boards Professional staff Service Units: Executives in residence Move to advisory boards THE UNIVERSITY OF BRITISH COLUMBIA Examples Function: Process: Education Interdisciplinary Knowledge development Learning programs Opportunity development Alliances Community development Partnerships Social change Advisory THE UNIVERSITY OF BRITISH COLUMBIA
Examples Integrative learning model Action learning and research Project oriented Resource generating (and reinvesting) Program linkage (MM in OR) THE UNIVERSITY OF BRITISH COLUMBIA Example Bureau of Intelligent Transportation Systems And Freight Security BITSAFS was established in the Spring of 2005 to conduct and disseminate research in the area of intelligent transportation systems and freight security. The Bureau’s goal is to develop a base of expertise, a collaborative network, and a research agenda in partnership with both government and industry that will lead to a sustainable long-run program. THE UNIVERSITY OF BRITISH COLUMBIA
Example Centre for Sustainability And Social Innovation Learning Core curriculum Entrepreneurship 101 -Multi- Entrepreneurship Africa disciplinary -Alliances Participation -Resource Carbon offsets diversity Greenapple Transportation Index Provincial Government activities etc. THE UNIVERSITY OF BRITISH COLUMBIA Example Business Families Centre Vision Healthy families and successful businesses for multiple -Board generations. -Network -CAFE Mission -Programs Facilitate the success of business -Staff families through research, education and service. THE UNIVERSITY OF BRITISH COLUMBIA
Example Hosted by the Sauder School of Business, the UBC Centre for Health Care Management is an interdisciplinary response to the urgent need for management skill development and innovation in order to redesign and enhance service delivery and productivity within the health care sector. By drawing from the strengths of nine collaborating faculties and schools at the University of British Columbia, and from our health authority partners, the Centre strives not only to bridge the gap between health care management practice, research, and training, but also to foster improvements in health care for years to come. THE UNIVERSITY OF BRITISH COLUMBIA Example Commercialization Activities MBA and engineering start-up/commercialization program Undergraduate joint business and engineering entrepreneurship course Interdisciplinary commercialization training Joint seed capital program Regional entrepreneurial competition(s) THE UNIVERSITY OF BRITISH COLUMBIA
Agenda Introduction Challenges Analysis Requirements Examples Summary THE UNIVERSITY OF BRITISH COLUMBIA Summary You can know the name of a bird in all the languages of the world, but when you're finished, you'll know absolutely nothing whatever about the bird... So let's look at the bird and see what it's doing -- that's what counts. I learned very early the difference between knowing the name of something and knowing something. Richard Feynman Educator and Physicist THE UNIVERSITY OF BRITISH COLUMBIA
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